Followers

Wednesday, July 14, 2010

The human soul needs actual beauty than bread



I think this would be a good story to share with all our customers. These stories will make them realize that why it is important to take care of their hair, treat it and trust us to help them look immaculate at all times.

I recently read an article written by Harriet Green of The Guardian, London that Cherie Blair, wife of former UK prime minister was being mocked for her hair. In 1997 when opening her front door, she was being mocked that her hair looked like a bird’s nest and then did something about it and being criticized during the last election campaign for claiming US$11,600 for her hairdressing bills.

A few years ago, Hillary Clinton stepped onto a podium before Yale’s graduation class to make a speech. “The most important thing I have to say,” she told the eager audience, “is hair matters. Pay attention to your hair. Because everyone else will.”
I remember in the late 90’s to early 2000, technical service like rebonding was a huge business in the salon industry especially in Asia. Most salons made great profits back then, the trend is still on until now but it is more to relaxing. Relaxing is where you would not get a poker straight hair and still looks natural.

Why do women love rebonding or have their hair relaxed? I think simply because they are idiot proof and much easier to use than a hair dryer and most women will answer that convenience is the key.

But the real reason of having straight hair is even more interesting. Philip Kingsley, a trichologist says, “There is a vital link between sexuality and hair, men prefer straighter, shinier, longer hair.” I think from this comment alone, we know why women are so afraid to cut their hair short or would most of the time say that their boyfriend or husband do not like short hair.
Another comment that I like personally is a book about women and hair-Rapunzel’s Daughters written by Rose Weitz. She says “Hair gives important signal. “It is personal, growing directly out of our bodies. It is public, on view for all to see so it is not surprising that we use our hair to project our identity” Well said huh?

After reading the above articles which I gather from Taipei Times in Taiwan I was immediately inspired, so inspired that I want to share all these stories with my clients back home in Kuala Lumpur. Now my fellow hairdressers, after you have done with all the daily celebrity gossips from tabloids, you could now have more interesting stories to share with your clients and empower them to take charge of their hair.


People love stories, real stories as what we have mentioned above otherwise reality programs on TV would not be such big hits. Share with them the importance of having great hair and its “fringe” benefits and perks- husbands and boyfriends are not included though.
The Met Kuala Lumpur
President House,Park Royal Hotel
Jln Sultan Ismail
50250 Kuala Lumpur
Tel: 21481111
Facebook/the met kuala lumpur

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